WHILE the clash between Manchester City and Chelsea dominates the weekend’s EPL action, a couple of other big guns are in for an uncomfortable ride.

    TENNIS star Rafael Nadal was challenged to test his poker bluffing game and gave some unsuspecting travellers the ride of their lives.

    LI NA, a two-time Grand Slam champion from China who took tennis in Asia to a new level, has retired due to recurring knee injuries.

    LLEYTON Hewitt’s hopes of securing a third Davis Cup trophy appear doomed after Australia was condemned to a first-round away clash with Czech Republic.

    STEPHANIE Gilmore thrust herself back in the world title race with a perfect 10 and a defeat of compatriot Sally Fitzgibbons at the Swatch Pro in California today.

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    Sport is Fantastic - "The Total Fan Experience"

    Jul 1 - Jul 3, 2013

    The 2013 Sport is Fantastic conference is being held at the Melbourne Cricket Ground (MCG) on July 1, 2 and 3, 2013.

    An aerial view of the Melbourne Cricket Ground.The theme of the conference is the Total Fan Experience.

    The conference will be attended by many of Australia's most senior sport marketers and sports executives.

    A number of executives from some of the world's leading sporting teams will be there discussing their own experience, primarily through the use of case studies.  

    There will be presentations discussing the conference theme from the following perspective of each of the following disciplines:

    •Events
    •Ticketing and Membership
    The Total Fan Experience Forum logo•Stadiums and Arenas
    •Sponsorship
    •Community and Social Responsibility
    •Fan Development and Fan Engagement
    •Digital and Social Media

    Attending the conference is likely to be invaluable for Australian sport marketers and senior management.

    For further details, or to register, visit the Total Fan Experience website.